Tarek Alkoht

E-commerce Designer & Developer — Dubai, UAE

I have worked on websites, brand identities and stores for twenty years. The store is where I found the work I care about most — the place where a visitor's interest turns into an order.

I design with a designer's eye, build with a developer's head, and read the result the way a shop owner does: does it sell? That combination is why I take a store from the first sketch through to the tracking that measures it, rather than handing it between three people.